In this article we are going to show you how to optimize your URL for SEO. Whether it is a regular page on your website or a blog post like the example I have got here.
You want to make sure that the URL is optimized for SEO to get as much organic traffic as possible.
The URL might not be the most important component of ranking page or a blog post or an article in google, but it definitely does have an impact and multiple studies have shown that some things do you want to make sure you take care of make sure you get right and that is what we are going to show you how to do in this article.
The article the example that I have got here is an article that is been published very recently called “Google’s new algorithm updates-what’s next in SEO 2021” so digital clerks is a digital marketing agency offers SEO services. We also offer Facebook advertising. Google has announced a few upcoming updates in 2021 may, that other people have questions about and of course we have written an article on this we wanted to rank highly in google and other search engines get lots of organic traffic so that we can convert some of that book attic traffic into customers and clients of ours and so what we have gone ahead with the URL for this blog post.
You can see we have got up here https://digitalclerks.com/googles-new-algorithm-updates-whats-next-in-SEO -2021/ Very very straightforward.
Optimize Your URL’s for SEO by Including Your Target Keyword in URL:
Now the first thing that I will say about this URL that we have done right is that we’ve included the target keyword. Whenever you want a page to rank to get organic traffic you want to make sure that you have identified what the target keyword is. In this case our target keywords are WHAT’S NEXT IN SEO 2021 and GOOGLE’S NEW ALGORITHM UPDATES lots of people searching for that that is what we want this to rank for.
We have gone ahead and put that in the URL very simple and easy thing to do but very important. So if you’re trying to rank the services page on your website you might have services in the URL if you’re trying to rank your website for the keyword like “SIGNIFICANT SEO FACTORS TO GET BETTER RANKING IN 2021”. Then perhaps you want to include Significant SEO Factors in your URL its very simple straightforward.
Does having shorter URLs are SEO Friendly and improves your ranking on Google?
In a way the answer is yes.
The next thing we have done is we have made it as short as possible. Multiple studies have shown that nice short URLs help you rank higher and get more organic traffic then they are better optimized for SEO. Not only does the search engines like your URL to be optimized that way but it is also easy for people to find that page and to type it in if ever a reason has to do so if they are not clicking through from a link or something like that. Which does happen not a huge amount of traffic but that does happen.
We have not added for example the top 5 new upcoming google updates in May 2021 and its effect and so on the full length of the article title we have just gone with “Google’s New Algorithm Updates-What’s Next in SEO 2021”.
Try get rid of Stop Words and Connecting words From URL’s
Now when you are making your URL nice and short perhaps it is just the target keyword sometimes it would be longer than that you still want a little bit more information than that. You also want to make sure you take out any connecting words. We have already got rid of this first part here but if for example we were to go with the full thing you do not want include little words like – and the, an, at, and in unless it makes sense to include those like as in the URL itself just kind of wait make sense without them get rid of those.
They do not help your SEO efforts and they are optimized better by getting rid of them.
Using Yoast SEO Plugin to Create SEO Friendly URLs
Now one of the things you can help alongside the techniques and tips that I have just given you quickly now to make sure that your URL is optimized for SEO is to install the Yoast plugin If using a WordPress blog and you want to optimize the article as a blog post or even the pages on your website you can use those as well. Yoast SEO Is what it is called completely free to use and I would recommend you install that they would literally tell you all the suggestions that whether you should include your target keywords in URL or if your URL is too long etc and other useful things like that.
This is a short article and if you guys hope that is useful just before you go I want to quickly mention our SEO services so if you’re currently handling your own SEO and you’re trying to get more organic traffic trying to rank in google wondering about what your URL should be and how to optimize it properly and we can handle all that for you okay our company lead gurus digital marketing agency we offer SEO services and we can get you more organic traffic we can move you up the rankings and we can take all that off your hands and help you get better results.
Digital Clerks SEO Services:
If you are interested in our SEO service and would like to find out more. The best thing to do is click on contact us above that will take you to a page on our website where you can request a free SEO report and basically just need to enter in your website bit of contact information and we’ll be in touch and we’ll go through your website analyze it will identify some areas for improvement and let you know how much the service would cost how much we were challenged to do this for you and move you up the rankings and improve the results for you.
Just so you are aware our SEO services start at just RS 999 per month which is roughly 15 dollars for those of you not in the India and you know on today’s exchange rate of course that could change but very very affordable very competitive pricing if that is something that you are interested in that your set sounds good as I said go ahead and request a free SEO report. That is step one and we will see if we can work together and help you get fantastic results.
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